HR in 2026: Turning Evidence into Action.

HR in 2026: Turning Evidence into Action.
Creating People Advantage Survey 2026 – GenAI and Skills
📅 26 March 2026
🕙 10:00–11:30 CET (9:00-10:30 á íslenskum tíma)
🌍 Online

This European-focused webinar explores what the latest CPA 2026 evidence means for HR priorities in the year ahead, with two deep dives into Generative AI and skills-led HR. Insights from BCG will be complemented by a CPO and researcher panel, translating evidence into real organisational implications.

HR leaders across Europe are navigating rapid change. Generative AI, skills disruption and rising business expectations are reshaping how organisations operate and how people strategies create value. 

The Creating People Advantage 2026 survey, led by Boston Consulting Group and the World Federation of People Management Associations and supported by EAPM, brings together more than 7,000 responses from 116 countries. The findings highlight where organisations are accelerating, where capability gaps are emerging, and which HR priorities require attention now.  

Join this European-focused webinar to explore what these insights mean for HR strategy, organisational capability, and leadership priorities in 2026. 

 What We Will Explore
This session focuses on two key themes shaping the people agenda.

Generative AI in HR
Adoption is increasing across organisations, but the level of impact varies significantly.
This session explores: 

  • Where GenAI is delivering measurable value 
  • What differentiates experimentation from scaled impact 
  • How HR can play a leading role in shaping governance, capability and adoption 

Skills-Led HR Transformation
Many organisations are moving towards skills-based approaches, but implementation remains challenging.
We will discuss: 

  • What a skills-led organisation means in practice 
  • Common challenges organisations face 
  • How HR can move from concept to execution 

Both topics will be presented by Boston Consulting Group and followed by discussion with the full panel. 

 What You Will Gain
Participants will leave with: 

  • A clear view of the HR trends shaping 2026 
  • Evidence to support prioritisation and decision-making 
  • Practical perspectives on AI and skills transformation 
  • Insights to inform conversations with senior leadership
     

Speakers
Berna Öztınaz
President, EAPM | Board Member, WFPMA
Jens Baier
Managing Director & Senior Partner, Boston Consulting Group
Philipp Kolo
Partner & Associate Director, People Strategy & HR, Boston Consulting Group
Ulrik S. Brix
CEO, NOCA | EAPM Board Member 

 Regisster here:

Creating People Advantage 2026 Webinar